From: 10 Jul 2012 To: 12 Jul 2012
Venue: Hyatt Regency
Africa is determined as a destination with opportunities due to the large scale potential the region has particularly in providing financial services to the mass population. Mobile financial services and other means of electronic payments have always submerged in this market where banks and external agencies are tapping in the region to invest more into providing financial services to the mass population including the unbanked, under-banked and the poorest of the poor.
Like every other market, Africa has its own set of challenges particularly in the security front along with innovative products, service quality and customer loyalty. Though customer loyalty is a global challenge, it tends to be more of a under developed experience in Africa as banks are either not that innovative with their services or there aren’t too many partners to tag into giving rewards to financial users.
Africa’s main challenges in retail banking lie within loyalty programs, and exploring opportunities to serve clients better across all segments including micro financing, SMEs and serving the Ethical & Muslim population of the region.
After a series success, Fleming Gulf comes back to Johannesburg with the 4th Annual Retail Banking Africa as it stages a platform for Africa retail bankers to come one step closer into redoing their retail banking strategy to serve customers better and make profitable business.