Why 'Man Of Steel' And 'Thor: The Dark World' Are The Most Important Films Of 2013

Under normal circumstances, even the biggest would-be tent pole is only financially important so much as it earns or loses money for its respective studio and/or tests the bankability of those in front or or behind the camera.  But there are two large-scale tent poles dropping this year that frankly mean much more to their respective studios than merely whether or not money is made or franchises continue. In their own skewed way, the future of their respective studios rests on their respective successes.

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