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Apple Losing Out To Rival Samsung

Posted on 26 April 2013 by Africa Business

Apple smartphones have been losing out in the sales war with rival Samsung from South Korea and first quarter sales show the gaping divide.  Part of the reason may be because Apple hasn’t introduced any new versions of its popular iPhone yet.  But while Apple is the costlier and more trendy of the two brands, Samsung’s mass market, lower cost appeal has beat out Apple in the smartphone shipments race so far this year, Juniper Research said Friday.

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