Wanted – Lifeline for Local Industries

[Leadership]Frequent tyre buyers would have noticed the return to the Nigerian market of a popular brand whose manufacturers, pleading harsh environment, wound up their operations in the country and moved to another West African country some years ago. Although that tyre manufacturing company has not resuscitated its operations in Nigeria, it is nevertheless aggressively marketing its tyre in the country where a huge, thriving market exists for the brand. The company is keeping up its share of the Nigerian tyre sub-se

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