Zebra launches New ZD500R™ UHF RFID Printer for the Middle East at Gitex 2013


Gitex 2013, 20-24 October 2013, Dubai

Stand Hall 4, C4-5

Zebra launches New ZD500R™ UHF RFID Printer for the Middle East at Gitex 2013

Advanced Features + Simple Operation all designed to encourage broader adoption of RFID in the region across a range of sectors

Dubai, United Arab Emirates, October , 2013 – Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in products and services that provide visibility into organizations’ assets, people and transactions, has announced the launch in the Middle East of the new ZD500R. The new printer, which is being unveiled at Gitex 2013, offers a range of features and simplicity of operation, all at the desktop and designed to encourage broader adoption of RFID. Key sectors for the new printer include healthcare and hospitality.

The typical markets and applications for the new printer include – Retail: in-store tagging, item-level exception tagging; Manufacturing:  WIP, case/pallet tracking; Government/DoD Compliance:  document tracking, MIL STD 129 compliance; Healthcare:  specimen tracking, patient identification, asset tracking; Hospitality/Leisure:  RFID wristbands, cashless transactions, mustering, queue management.

Commenting on the new printer launch, Pratik Kajaria, Territory Manager, Middle East, Zebra Technologies Europe Limited, says: The continued, broader adoption of RFID is one of our aims with this printer in the Middle East, which is why ease of use is so important and is especially valued in environments where IT support may be limited or the workforce is not highly RFID-knowledgeable. The ZD500R offers the most comprehensive capabilities of any RFID printer in its category, and it fills the gap for value-priced, full-featured RFID printers in the Middle East. With its ability to perform a very varied range of applications, it is set to meet the printing needs of market sectors.”

Pratik Kajaria, Territory Manager, Middle East, Zebra Technologies Europe Limited

The ZD500R provides a range of features and benefits for customers

The ZD500R is a Link-OS-enabled printer with advanced Ultra High Frequency RFID encoding capabilities. It is exceptionally easy to integrate and operate and its compact footprint fits easily into small workspaces. The printer is easy to load and includes automatic RFID calibration for reduced waste, lower media cost and fewer roll changes. The inclusion of Near Field Communication (NFC) means that users can pair devices with just a tap for quick troubleshooting. The large LCD screen and simplified menu make operation intuitive and it is compatible with inlays from all leading suppliers, supporting both direct thermal and thermal transfer printing to meet the unique tagging needs of customers. The ZD500R has a large memory, numerous connectivity options and Zebra programming language; so it can perform in the most demanding environments.

For more information about Zebra’s solutions, visit www.zebra.com.

Source: Zebra Technologies Corporation


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