CRMnext plans to expand in Middle East with Tech Mahindra


-CRMnext is currently serving a leading bank in Dubai

-Partnership aims to accelerate the delivery of CRM software solutions and to reduce time-to market across the Banking, Financial Services and Insurance (BFSI) sector.

New Delhi / Chennai – Feb 21, 2014 – Tech Mahindra Ltd., a specialist provider of connected solutions to the connected world and Acidaes Solutions Pvt. Ltd., the owners of CRMnext Solution, today announced a global strategic business partnership which will primarily focus on accelerating scalable enterprise CRM solutions for the global banking and financial services sector.

The partnership primarily aims to focus and develop the enterprise CRM solutions in the Banking and Financial Services space which is expected to grow exponentially by 2015. This association primarily will empower Tech Mahindra and CRMnext to be at the forefront while jointly developing strategies and solutions for CRM Implementations in the BFSI space.

Speaking on the occasion, Sushil Tyagi, Director, Sales and Marketing, CRMnext said, “The Product Expertise of CRMnext will perfectly complement Tech Mahindra’s Global Services and Implementation Expertise. The partnership is strategic and will help us provide solutions to our customers and prospects to increase efficiency and enrich customer experience.”

Adding in, Ravi Vasantraj, Global Head – BFSI Competency, Tech Mahindra, said , “Tech Mahindra’s expertise in enterprise solutions and its global market presence, along with the state-of-the-art product portfolio and industry experience of CRMnext will enable this partnership to deliver innovative end-to-end solutions to our customers.”

CRMnext is a comprehensive, easy-to-use, enterprise class customer relationship management (CRM) solution. It is rich in features and functionalities and fast to implement. Using CRMnext, companies can efficiently manage and improve all customer facing operations like sales, marketing & customer services.

It enables companies to manage and seamlessly share information across departments by centralizing all customer data. CRMnext offers integrated reporting and analytical capabilities to enable companies discover actionable business intelligence that can lead to better revenues. The solution is powerful, yet simple to use. The unique architecture of CRMnext ensures that companies experience the benefits of a CRM solution without associated operational hassles required to run an enterprise solution. CRMnext enables companies manage growth strategically by providing a single platform to effectively roll-out processes and measure its performance across multiple locations.

Tech Mahindra’s expertise in CRM implementations encompasses functional areas of multichannel integration, legacy transformation, contact center management, new business automation and customer relationship management, thus harnessing the full power of CRM technology. The spectrum of services consists of CRM Advisory and Assessment Services, Implementation, Optimization and CoE. Tech Mahindra has industry-focused reusable assets, artifacts, accelerators with which they collaborate with product partners to deliver customized solutions.

About Acidaes Solutions –

Founded in 2002, Acidaes Solutions is a specialist customer relationship management product company, providing services to customers in the global market.  CRMnext is the flagship product, available on a commutable cloud model through a single code-base which provides companies with flexibility for their ownership model. The CRMnext team has a proven track record of delivering high impact CRM solutions with strong offerings in 11 verticals including Banking, Insurance, Financial Services, Pharma, Media, Telecom, Automobile, etc.  It works very closely with its customers, leveraging its extensive domain expertise to enhance their business efficiency by improving processes and practices. This combination of competency and commitment to results are the key to its success in the global market. Today, CRMnext has to its credit thought leaders across verticals as its customers.

Additional information is available online at www.crmnext.com


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