Mobile phone trends in Nigeria


Thanks to the birth of modern technology which has brought comfort to our homes, offices and business entrepreneurs. The Western world had experience with mobile phones over a decade before GSM came to Nigeria. It was a commodity for only the rich people but after some few years, everyone could afford a mobile phone. The Competition among the ISPs has brought down the amount in the prices of the SIM Card, the tariff and airtime. More than 70% of Nigerians now have a cell phone.

ICT facilities have changed the way we communicate and operate businesses. One doesn’t need to write long letters or travel long distances any longer. Though this is a good development but it also ushered in a tragic threat to companies like NIPOST and several others who are part of this sector. With over 95 million active subscribers, Nigeria has become Africa’s largest mobile advertising and promotion country.

Nigeria ranks Africa’s largest telecoms market, according to statistics by the Nigerian Communications Commission. The trend has continued since then. Most of those devices will be low-end Nokia phones, tens of millions of which have already been sold on the continent. The more expensive mobile phones are however, with more quality and different brands coming on the market, prices of mobile phones dropped. Now everyone can easily afford one.

The country’s Internet and mobile phone penetration have had huge impact on many aspects of the economy from e-commerce to m-Commerce, and e-Payment, among others. With over 95 million mobile subscribers in the country, however, the mobile advertising market is one industry that has equally recorded huge growth as a result of the country’s explosive mobile growth.

The potential for transforming the continent’s dysfunctional educational system is immense, as mobile phone ICT facilities including computers gain ground as tools for delivering teaching content. It is believed the prospects of ICT facilities in Nigeria or Africa generally will help mediating education through social networking will help reduce the significant numbers of school-age African children who are not receiving any formal education.


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