Green living on the rise in emerging markets


Real estate expert Lamudi predicts growth in eco-friendly property listings

The real estate marketplace giant, Lamudi (www.lamudi.com), is predicting strong growth in the number of eco-friendly properties listed on its platform following the publication of a report outlining green construction trends.

The most recent World Green Building Trends report from renowned industry intelligence company McGraw Hill highlights that 51% of the worldwide construction industry expect to be developing more than 60% of their properties in an eco-friendly way by 2015, compared with only 28% of industry firms holding this expectation in 2012.

The most substantial increases in green construction activity are expected to be seen in the emerging markets – more than doubling their green construction activity by 2015. Currently, the 31% average construction rate for green housing in South Asia, where Lamudi operates across a number of countries, is higher than the global average of 28%.

Paul Philipp Hermann, Co-Founder at Lamudi, commented: “The findings of this report confirm what we already believe – that demand for green living is not just a Western but a global trend.

The fact that the construction of green housing in emerging markets is due to double by 2015 makes it easy for us to predict that the number of eco-friendly property listings on our platform will increase exponentially in the coming years.”

The green construction trend has already established itself in the Mexican property market, where the availability of eco-friendly properties has increased dramatically since the introduction of Green Mortgage Programmes in 2007. That initiative has made eco-friendly property affordable for a much larger share of the population.

Hermann explained: “We can only expect that in a short time this will be replicated in other emerging markets in Africa and Asia. We are excited by the prospect that Lamudi will be there to connect people to the possibility of affordable, green living.”

Whether people are looking for properties for rent or for sale, the internet platform www.lamudi.com enables customers to easily find or sell their house, apartment, commercial property or land online. At the same time, property providers and agents get a trusted online presence through a personalized webpage.

Key characteristics of Lamudi are the diverse property offers, the intuitive website set-up and the high security standards which filter-out fraudulent property offers. The business platform operates under a high level of transparency through professional photos, updated listings, detailed descriptions, reports and rankings for 100% of its properties in each market. The Lamudi platform helps brokers to manage their inventory fast, easy and stress-free.

Source: www.lamudi.com


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