International Referral institute launches first franchise in South Africa

The Referral Institute, founded in California in 2001 by Dr Ivan Misner has just launched its first franchise in South Africa and the aim is to roll out additional franchises nationwide in the near future. Dr Ivan Misner is also the founder of the world’s largest networking organisation, Business Network International (BNI), which has 107 chapters throughout South Africa and 7 322 chapters in the world.

Referral Institute South Africa is part of the world’s leading referral marketing, training, coaching and consulting company with over 60 regions on four continents. The Referral Institute’s goal is to teach business professionals and entrepreneurs throughout the world how to harness the power of word-of-mouth marketing (or referral marketing) in order to increase sales and develop sustainable business growth.

Claudia Lowry, Master Franchise Owner of Referral Institute South Africa, says, “The Referral Institute has been really well received in South Africa. Our clients are typically small to medium open minded business owners who believe in working smarter to gain new and better business. They are experienced, hungry for success and interested in personal development. Our clients gain the knowledge to be successful. These business owners have a healthy income, balanced lifestyle and successful careers and businesses that improve the economy in SA and they have become leaders in their community.”

The Referral Institute SA’s Certified Networker® III programme delivers both cutting edge referral marketing training and results. In the Certified Networker® III programme delegates create and implement a power referral marketing system that will take their business and lifestyle to new levels. They will learn the art of relationship building and the science of effective marketing to attract the type of clients they want to do business with. By providing relevant referral marketing instruction, continuous support and compassionate consulting, to develop a unified personal network, the Referral Institute creates communities of like-minded, successful entrepreneurs who generate amazing business and aspire to a spectacular life. They help them to develop Referrals For Life®.


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