Tag Archives: Forbes
The world is gradually experiencing a shift from celebrity endorsements towards Influencer Marketing. The concept – Influencer Marketing is taking roots globally as the use of social media increases across the globe. Instagram seems to be a standout and the most used platform for many influencers, this reflects in the development of the app to have shopping options. Why Influencer Marketing and what’s the future? As social media grows and acquire more users, the future of Influencer Marketing remains bright while promising a good return on investment. Influencer Marketing is relatively cheaper than endorsement deals and offers a good diversity of options for all kind of businesses. Just like content marketing, influencers provide and interact with their audience on credible information, products, services which build their brand as a person and also promotes the activity their communicating.
To celebrate the launch of their new ‘Communities’ feature, Afroterminal.com – the leading African Social Network, has partnered with OH TV (a UK TV Channel) to launch the $3000 ‘I Love Africa’ video competition.
The anticipated annual IT Leaders West Africa Summit will take place from 28 to 29 November 2012 in the heart of Ghana’s esteemed capital city, Accra. The summit is produced by international business-to-business conferencing company, Kinetic Events; key strategic information providers to the IT and telecoms sector within Africa. The summit is proudly endorsed by ITES in West Africa.
ADDIS ABABA, Ethiopia and BANGALORE, India, November 1, 2012/PRNewswire-FirstCall via African Press Organization (APO)/ — New Core Banking Solution to Improve Customer Service and Operational Efficiency
Credit Suisse: Global household wealth falls 5.2% to USD 223 trillion, with Eurozone crisis as backdrop
Europe loses about USD 10.9 trillion of household assets, while Asia Pacific sheds 1.4 trillion