Tag Archives: Forbes

Will Influencer Marketing take over Celebrity Endorsements?

Influencer Marketing

The world is gradually experiencing a shift from celebrity endorsements towards Influencer Marketing. The concept – Influencer Marketing is taking roots globally as the use of social media increases across the globe. Instagram seems to be a standout and the most used platform for many influencers, this reflects in the development of the app to have shopping options. Why Influencer Marketing and what’s the future? As social media grows and acquire more users, the future of Influencer Marketing remains bright while promising a good return on investment. Influencer Marketing is relatively cheaper than endorsement deals and offers a good diversity of options for all kind of businesses. Just like content marketing, influencers provide and interact with their audience on credible information, products, services which build their brand as a person and also promotes the activity their communicating. read more

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Redi Tlhabi interviews Banda & Ramphele on South 2 North

This Friday on Al Jazeera’s new global talk show South 2 North, Redi Tlhabi interviews two remarkable African leaders: Joyce Banda, Malawi’s first female president, and Dr. Mamphela Ramphele, founder of Agang, South Africa’s new party political platform. read more

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After Decades of Fighting Health Issues in Africa, Vestergaard Frandsen Family Member Retires

Torben Vestergaard Frandsen will now serve in advisory positions, with a special focus on Sub-Saharan Africa read more

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Leading African Social Network launches $3000 ‘I Love Africa’ Video Competition

To celebrate the launch of their new ‘Communities’ feature, Afroterminal.com – the leading African Social Network, has partnered with OH TV (a UK TV Channel) to launch the $3000 ‘I Love Africa’ video competition. read more

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Telkom Business secured as a platinum solution provider of IT Leaders West Africa Summit

 

The anticipated annual IT Leaders West Africa Summit will take place from 28 to 29 November 2012 in the heart of Ghana’s esteemed capital city, Accra. The summit is produced by international business-to-business conferencing company, Kinetic Events; key strategic information providers to the IT and telecoms sector within Africa. The summit is proudly endorsed by ITES in West Africa. read more

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Bunna International Bank Partners With Finacle From Infosys for Banking Transformation

 

ADDIS ABABA, Ethiopia and BANGALORE, India, November 1, 2012/PRNewswire-FirstCall via African Press Organization (APO)/ — New Core Banking Solution to Improve Customer Service and Operational Efficiency read more

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Credit Suisse: Global household wealth falls 5.2% to USD 223 trillion, with Eurozone crisis as backdrop

 

Europe loses about USD 10.9 trillion of household assets, while Asia Pacific sheds 1.4 trillion read more

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Domino’s Pizza Opens First Store in Nigeria

 

Citizens of Nigeria can now enjoy a hot Domino’s Pizza delivered to their door read more

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Telkom SA joins IT Leaders East Africa Summit in September as platinum solution provider

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Forbes Private Capital Group Announces Final Closing of $1.0 Billion Kerogen Energy Fund

Investments to Capitalize on Rising Oil & Gas Demand from China and South/Southeast Asia read more

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ABN360 APPOINTS NEW CORPORATE SPOKESPERSON

Nola Mashaba has been appointed ABN360’s new Group Head of Corporate Communications. read more

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‘GREECE: AN ECONOMIC ODYSSEY’ DOCUMENTARY PRE-SCREENING IN SANDTON

 

CNBC Africa last night hosted the screening of its first feature documentary: `Greece: An Economic Odyssey’. The documentary, sponsored by Investment Solutions, was shown at the ‘Slow in the City’ Lounge in Sandton. It premieres on CNBC Africa on Monday, July 16 at 8 p.m. CAT.

The hour-long documentary delves into Greece’s history and the origins of the current economic crisis through exclusive interviews with former Prime Ministers and finance ministers of the Mediterranean country. It was produced by award-winning Greek journalist Irene Nikolopoulou and CNBC Africa Features Editor Jill de Villiers. Forbes Africa Managing Editor Chris Bishop was the narrator. read more

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GREECE: AN ECONOMIC ODYSSEY

 

Greece’s economic triumphs and trials will be brought into sharp focus in Greece: An Economic Odyssey, an exclusive one-hour documentary to be screened shortly on CNBC Africa. read more

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FORBES AFRICA EXPANDS ITS WEST AFRICA TEAM

Africa Business News (ABN360) – home of CNBC Africa and Forbes Africa – is delighted to announce that business journalist Abisola Owolawi has joined the Forbes Africa team in Lagos. read more

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