When you give your sales team the right tools to effectively and efficiently manage clients and build a relationship with them, you positively impact your bottom line. 1Stream’s smart CRM is specifically designed to do just that and has helped transform organisations across various sectors in Southern Africa, which understand the value of building meaningful connections with […]
Tag Archives: CRM
Independent research shows firms are lacking basic data management capabilities; CRM data is of limited use Half of large enterprises worldwide (47%) feel they cannot rely on their CRM data to provide a single source of truth regarding customer data, according to the State of Enterprise CRM Data Management: 2021 study released in October. Commissioned […]
Business, South Africa News
Good customer retention tactics translate to brand loyalty and profitability for SMEs
There is a good reason why the saying goes “first impressions last” and this is particularly important for small businesses. Once they’ve connected with a new customer, businesses should focus on offering high-quality delivery over the long-term. It begins with a client’s first interaction with businesses or brands and continues throughout the lifetime of the […]
The integration of smart business applications is on the rise in Nigeria, especially in the last year due to the COVID 19 pandemic. One of such application is the Odoo business app. Formally known as Open ERP (Enterprise Resource Planning), Odoo made its debut in Nigeria in 2015. Since then, the integration of the much […]
Creating a memorable customer experience is fast becoming a top priority for businesses – and for good reason, says Reynhardt Uys, Chief Experience Officer, Immersion Group. He notes that customers no longer base their loyalty on price or product alone. Instead, they stay and spend, with companies based on the overall experience they receive. “Quite […]