Independent full-service digital marketing agency, Flume, has appointed Chélin Ramos as its new Chief Creative Officer (CCO). Ramos, a valued member of the Flume family for nearly two and a half years, will spearhead the agency’s creative vision and direction.
Ramos brings a wealth of experience to the role, holding a Bachelor of Design (Cum Laude) and boasting close to two decades of experience leading creative teams at various agencies.
Ramos emphasises the importance of company-wide integration to achieve true creative excellence, and is looking forward to making a genuine impact within this role. “Flume has cultivated a good reputation built on authentic relationships, a unique culture, and impactful work. I’m excited to amplify our voice and demonstrate our strength as a contender in the industry. I look forward to embracing this new role and making a significant impact – not only across Flume’s operations, but with our client relationships, and the broader industry,” says Ramos.
Jacques du Bruyn, Co-CEO of Flume, notes that agencies often pay lip service to creativity, but Flume prioritises its people and believes that by nurturing them, it unlocks their best creative potential. “It’s for that reason that we prioritise internal growth and promotion, fostering existing trust, continuity, and a shared understanding of our vision and culture. Chélin’s talent, leadership, and proven track record make her the ideal choice to elevate Flume to new heights. Her appointment reflects Flume’s ambition and our commitment to empowering every voice within our team. We are big enough to serve the world’s best, but small enough to genuinely care about every single detail – and person,” du Bruyn adds.
Flume first opened its doors in 2013 and over the years has expanded into a full-service digital marketing agency, integrating all aspects of digital marketing to provide best-in-class outcomes. With a staff complement of over 150, headquartered out of Johannesburg and with offices in Cape Town and Europe, Flume currently serves a multitude of clients from around the world and in various regions.