Sunday, November 24African Digital Business Magazine

Tag: South African entrepreneurs

South Africa News, Startups

Why the sector is fertile ground for South African entrepreneurs

By Catherine Wijnberg, CEO of Fetola South Africa needs entrepreneurs to reverse our shrinking economy and high unemployment rate. And while they face numerous barriers in almost every sector, there is one industry that offers them the key to success: The circular economy. Only about 1% of micro-enterprises[1] in South Africa, starting with one to five employees, will grow to employ more than 10 people. This means most entrepreneurs will face so many barriers they will make little meaningful difference to unemployment in the county. But this is not the case within the circular economy. The circular economy consists of businesses that focus on eliminating waste. Circular thinking goes beyond the reduce, reuse and recycle focus in the green sector to design out waste altogether.  It promo...