Valuable insights for African companies doing business overseas – International Chamber of Commerce (ICC) Report: The Truth About B2B Cross-Border Relationships
The International Chamber of Commerce (ICC) has recently published an in-depth Report on the differences in attitude and approach around the world to commercial contracts and disputes, providing valuable insights and guidance for African businesses trading overseas.
The Truth about Cross-Cultural B2B Relationships is a joint venture between the ICC's International Court of Arbitration, Jus Connect (part of the global law and disputes intelligence leader Jus Mundi) and consulting firm McCann. It is a summation of:
1,700 quantitative interviews with business-to-business decision-makers across nine countries,
plus 20 one-hour, in-depth interviews with business leaders and dispute resolution specialists,
supplemented by 20,000 desk research data points.
The results show h...