Wednesday, December 4African Digital Business Magazine

Tag: Aleph Group

South Africa News

Aleph Group and MTN collaborate to create novel local advertising opportunities

Aleph Group has been appointed as MTN Ads' sales partner by MTN's Digital Services, Africa's largest mobile operator's advertising division. This essential association will empower publicists to use MTN's immense first party information to empower exact crowd focusing, while at the same time taking advantage of center telco channels like SMS and stages like Ayoba, an across the board super application created by the MTN Gathering. "It's a remarkable recommendation on the lookout; one that incorporates our rewards-free, data-free, and device-independent solutions. According to General Manager Jason Probert, "This combination enables businesses to drive immediate engagement regardless of content or user journey, with measurable attribution." At MTN South Africa, we have digital services. ...