Sunday, November 24African Digital Business Magazine

Tag: Blue Robot

Business, Tech

The Future of Facebook: Will the oldest surviving social media platform remain relevant?

Founded in 2004 by Mark Zuckerberg, Facebook is today the oldest surviving social media platform. But with more and more platforms entering the market, will it go the way of MySpace and MxIt? Kyle Oosthuizen, Chief Operating Officer at Blue Robot, the leading provider of socially powered messaging solutions, doesn’t believe it will. “Because of Facebook’s development power, it’ll never fall behind other platforms. It is also catering to a changing audience and has changed with that audience.” He explains that when Facebook first launched, it was catering to the age group that is now using TikTok, Snapchat and Instagram. “Now Facebook’s original audience is 30 plus, and the platform provides value to this market through features such as Marketplace, groups, albums. Other platforms either ...
South Africa News

Chatbots: The solution to SA’s service delivery woes?

Finance Minister Tito Mboweni recently said that communities and businesses are becoming increasingly intolerant of municipalities that can neither deliver basic services nor conduct their administration effectively[i]. With lack of employee capacity being one of the root causes of poor service delivery[ii], Kyle Oosthuizen, Chief Operating Officer at Blue Robot, believes that chatbots could be a solution. He says: “Chatbots offer municipalities a way to service more people faster, more efficiently and more cost-effectively. Anyone who has ever had to apply for anything from a municipal or government department such as a driver’s licence, grant or permit, would know how tedious it is to have to manually fill out forms, especially with some applications requiring duplicates. Chatbots could...