A pervasive data culture helps organisations optimise their data value chain
In today’s data-driven world organisations need to treat data as a strategic asset
In our current digital landscape, data has become a vital strategic asset for any organisation in its journey to success. These organisations understand that a successful business is one that is underpinned by a strong data culture which grows, mines, uses and closely manages this asset. In the year 2023 and beyond, any business that does not appreciate this is not only missing out on a golden opportunity to leapfrog their competition, but also runs the risk of being left behind, as more forward-looking competitors begin to place greater emphasis on the importance of managing data across the data value chain.
Data integrates into every dimension of a business's operations and its employees, meaning that it...