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13Dec

By Africa BusinessNo Comments

Africa Energy Indaba 2013

Africa Energy Indaba 2013 Dates: 19-21 February 2013 Sandton Convention Centre, Johannesburg Website: www.energyindaba.co.za The Africa Energy Indaba, adopted by the World Energy Council (WEC) as the African regional event of the WEC, receives global recognition as the foremost event for energy professionals from across the globe and is rapidly gaining momentum as the energy business forum in Africa. Presented by the South African National Energy Association (SANEA) in association with the World Energy Council, and supported by the African Union and the NEPAD Planning & Coordinating Agency, the forum has achieved the highest level of endorsement and support and as such is without doubt the leading energy event in Africa. Africa is a continent of contrasts. It is the fastest...

14Nov

By Africa BusinessNo Comments

African News, South Africa News, Zimbabwe News

TelOne Deploys FTS’ Convergent Billing & Customer Care Solution

FTS’ Leap™ Billing Supports Zimbabwean Operator’s Fixed, Mobile and Broadband Services AfricaCom 2012 | Cape Town, South Africa | Booth E13 | November 14, 2012: FTS, a global provider of billing, customer care and policy control solutions for communications and content service providers, today announced that Zimbabwe’s TelOne has successfully implemented its Leap Billing software, a comprehensive end-to-end billing and customer care solution. TelOne is Zimbabwe’s national telecommunications operator and provides a wide range of services to its residential and business customers, including wireline telephony, wireless, broadband and satellite communications. TelOne’s billing transformation project includes the implementation of FTS’ convergent billing and charging, interconne...

3Nov

By Africa BusinessNo Comments

African News, Rwanda News

Africa: Shared benefits require bold economic reforms

The seventh African Economic Conference ended on November 2, 2012 in Kigali, Rwanda KIGALI, Rwanda, November 3, 2012/African Press Organization (APO)/ – Participants at the closing session of the seventh African Economic Conference (http://www.africaneconomicconference.org), on November 2, 2012 in Kigali, Rwanda, urged African leaders to put in place bold economic reforms, aimed at sustaining growth and boosting human development. Logo African Economic Conference: http://www.photos.apo-opa.com/plog-content/images/apo/logos/aec-logo.jpg Photo Donald Kaberuka: http://www.photos.apo-opa.com/plog-content/images/apo/photos/donald-kaberuka—afdb-president.jpg The four-day conference highlighted the need for policy-makers to create diversified economies capable of generating e...

22Aug

By Africa BusinessNo Comments

African News

Advertising code now applicable to Facebook

By Sarann Buckby Phatic Communications +27 83 381 0710 If you have a social media profile for your brand, such as a Facebook page or Twitter profile, buckle up because a landmark ruling by the Advertising Standards Board in Australia is likely to affect your online business marketing soon. The Advertising Standards Board in Australia received a complaint that the content on the official Smirnoff (Diaego) Facebook page breached the Australian Association of National Advertisers' Code of Ethics. The complaints concerned content submitted by both Smirnoff and its' community. In consideration of the complaint the board concluded that "the Facebook site of an advertiser is a marketing communication tool over which the advertiser has a reasonable degree of control and could be c...

19Jul

By AfricaBusiness.comNo Comments

African News, South Africa News

What’s your marketing mindset?

by Chemory Gunko What's your marketing mindset (Microsoft Word) Any marketing campaign, at it’s essence, is all about shouting your name out to the world, in an effort to get masses of exposure and attract the attention of people out there who are looking for you and your amazing products and services. It all begins though, with the way you see your business and the value you believe what you offer has to bring. So, just how do you think about your products and services, and what are the words, thoughts and ideas that you use when describing your offering to yourself? For many people, the idea of marketing is scary. You’re putting yourself out there – and like putting yourself out there in any situation, what you risk is rejection. From people simply b...