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16Jul

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World Bank Approves New Power Transmission Line between Ethiopia and Kenya to Boost Electricity and Economic Growth in East Africa

Washington, July 12, 2012 – The World Bank’s Board of Executive Directors today approved the Eastern Electricity Highway Project, which will connect Ethiopia’s electrical grid with Kenya’s, create power- sharing between the two countries, reduce energy costs, promote sustainable and renewable power generation, better protect the region’s environment, and pave the way for more dynamic regional cooperation between the countries of East Africa. The new project marks the first phase of a regional East Africa power integration program which is likely to cost US$1.3 billion at completion, eventually benefiting 212 million people living in five countries with a combined GDP of US$107 billion. Together with the Governments of Ethiopia and Kenya, the African Development Bank (AfDB), and ...

10Jul

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African News

7 simple ways to make your email marketing stand out from the crowd

By Chemory Gunko In our cluttered and busy media world, merely having an email address or cellphone number is an invitation to get bombarded by marketing nowadays. So, just how do you cut through the clutter and make your email is the one that jumps up and grabs attention? You have 3 seconds – if that – to grab your reader’s attention, and the most important tools in your arsenal are your subject line and page title tag. Let’s begin with the title tag. 1. Your page title tag Often overlooked, and usually defaulted to Untitled Document, your page title tag is the piece of text that shows in the tab of your browser window when the document is viewed online, and most importantly, is the text that is picked and displayed when the little notification box pops up to tell yo...

10Jul

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African News

South Africa: AAD2012 offers an extraordinary branding opportunity to local companies

Africa Aerospace and Defence 2012 (AAD2012) is the largest defence and aviation showcase ever to be held on the African continent, with thousands of people expected to attend the five day exhibition from 19 to 23 September 2012, at the Air Force Base Waterkloof. Exhibition space is already sold out, but there are still numerous sponsorship opportunities available. “The last event, AAD2010, attracted 93 000 people at Air Force Base Ysterplaat,” says Vhongani Shumba, Marketing and PR manager for AAD2012. “AAD2012 has moved back to Waterkloof after the base’s renovation and upgrade, and we will make the best possible use of the much bigger space here. “The increased exhibition space indoors and outdoors is already completely sold out, which gives an indication of the high esteem i...

10Jul

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Africa Travel, African News, Tanzania News

Four Seasons Sets Up Camp in Tanzania’s Serengeti National Park; Lodge is First of Three Launching Brand’s Sub-Saharan Expansion

Existing property to be renamed Four Seasons Safari Lodge Serengeti, Tanzania; additional new properties planned in Ngorongoro Conservation Area and on the island of Zanzibar TORONTO, July 10, 2012 /PRNewswire-USNewswire/ -- Four Seasons Hotels and Resorts has signed a long term management agreement with the owners of Bilila Lodge, a resort in the Serengeti National Park, and is now operating the property, which will be upgraded and renamed Four Seasons Safari Lodge Serengeti, Tanzania in fall 2012. "We have long wanted to expand into Sub-Saharan Africa and offer new outdoor adventure experiences to our guests," says Kathleen Taylor, president and CEO, Four Seasons Hotels and Resorts. "Now, we're thrilled to have an outstanding location and partners who share our vision to create a wo...

9Jul

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Energy, Green Energy

SunEdison Closes 98 MW of Solar Projects in Europe

SunEdison demonstrates its ability to deploy high value solar assets in Europe and to structure complex transactions attracting world class financing partners BELMONT, Calif., July 9, 2012 /PRNewswire/ -- SunEdison, a leading worldwide solar energy services provider and a subsidiary of MEMC Electronic Materials (NYSE: WFR), today provided additional details on the solar project closings announced last week. The company closed three transactions involving approximately 98 megawatts (MWp) of photovoltaic (PV) power plants in Europe during the second quarter. The transactions include the sale of a 60MWp power plant in Bulgaria to a consortium of investors consisting of an affiliate of First Reserve Energy Infrastructure Fund, Crescent Capital and ACWA Power; a 13 MWp portfolio of projects in...

9Jul

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African News

Yet Another Recognition: Dr. Naseer Homoud Among Top 100 in Construction Sector of the Arab World

Recognizing immense standing in the construction and real estate sector, Dr. Naseer Homoud, a renowned philanthropist and business leader, has been placed at 84th position of 100 Most Powerful in Gulf Construction as unveiled by Construction Week’s annual Power 100 listing. Doha, Qatar, July 09, 2012 --(PR.com)-- Being part of the List, Dr Naseer Homoud rubs shoulders with giants of the construction and real estate industry including Bakr Bin Ladin, chairman of the Saudi Bin Ladin Group (SBG), Said T. Khoury, chairman and president of Consolidated Contractors Company (CCC), and the Arabtec chairman Riad Kamal. Dr. Homoud was recently ranked at 53rd position among the 500 most powerful Arabs from the globe. The list, better known as the Arabian Business Power List features Arabs living in 3...