its Archives - Page 14 of 16 - AfricaBusiness.com

14Jul

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Why SEO is not the be-all and end-all of everything

by Chemory Gunko Why SEO is not the be-all and end-all of everything (Microsoft Word) The buzzword on everyone’s lips – for a while already – has been SEO. And it doesn’t matter where you turn or who you speak to, every agency is telling you that if they do your website and SEO, you’ll rank number one on all Google searches and your success is assured. But how realistic is this really? 1. Is your product something that people will search for? I can’t tell you how often I’ve seen this one – and really wanted to turn around and say, okay well when did you last go on to the Internet searching for air freshener or toilet rolls? The truth is that there are just some things that people aren’t looking for – or wouldn’t even think to inser...

12Jul

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African News

Is this a crisis?

By Thandisizwe Mgudlwa The Instagram vulnerability warning, strangers able to access your private information, so reads a statement. Another question is: Are you one of the 50 million users of Instagram, the photo-sharing service bought by Facebook in April for $1 billion? If so you need to look out for an Instagram update to fix a vulnerability that has just been published by Spanish security researcher Sebastin Guerrero. According to comments Carey van Vlaanderen, CEO of ESET Southern Africa: “This vulnerability, which Guerrero has dubbed the "Friendship Vulnerability," allows people you don't know to add themselves as a friend to your Instagram account, with privileges that include viewing photos you thought were Private. It is reported that Instagram has now placed a noti...

12Jul

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African News, South Africa News

Insurance product aims to support students

By Thandisizwe Mgudlwa A new iniative aimed at supporting South Africa's vulnerable students has been widely welcomed. The new insurance product launched to SA's 800,000 registered students aims to specifically tackle the everyday vulnerabilities that can halt a learner's studies in their tracks. Given the typical risks and exposure to crime that is associated with life on campus and within shared student accomodation, the affordable cover (unmatched at R99 per month) seeks to fill a gap left by other insurers in covering critical items such as cell phones, laptops, and assisting with covering student fees lost that cannot be covered in the event of death of a sponsor, bursar or parent. Currently a great number of students are on the government financial aid scheme, the...

10Jul

By Chancy NamadzundaNo Comments

African News, Malawi News

Salesman smiles all the way to the bank in Airtel Yabooka

By Chancy Namadzunda Airtel Malawi on Tuesday this week conducted the tenth draw of its Yabooka promotion at its headquarters office in Lilongwe where three people won cash prizes worth K250,000 each, among others. Lucky winners from last week’s draw included Dausi Jiya who smiled all the way to the bank immediately after receiving his cheque prize of K250,000 courtesy of Airtel Yabooka. Receiving his prize, Jiya beamed with excitement disclosing that he has always wanted to do business but he his efforts had been constrained due to lack of funds. He then said he would use the prize money as his capital to restart his business. Presenting the cheque, Airtel Malawi’s Research and projects Manager thanked all Airtel subscribers for their unwavering support to the comp...

10Jul

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African News

7 simple ways to make your email marketing stand out from the crowd

By Chemory Gunko In our cluttered and busy media world, merely having an email address or cellphone number is an invitation to get bombarded by marketing nowadays. So, just how do you cut through the clutter and make your email is the one that jumps up and grabs attention? You have 3 seconds – if that – to grab your reader’s attention, and the most important tools in your arsenal are your subject line and page title tag. Let’s begin with the title tag. 1. Your page title tag Often overlooked, and usually defaulted to Untitled Document, your page title tag is the piece of text that shows in the tab of your browser window when the document is viewed online, and most importantly, is the text that is picked and displayed when the little notification box pops up to tell yo...

10Jul

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African News

Africa – Mobile Voice Market and Major Network Operators

Market penetration to reach 60% among Africa's one billion people in 2012 Mobile phones represent more than 90% of all telephone lines in Africa. Market penetration passed the 50% mark in 2010 and is expected to reach 60% in 2012. Subscriber growth across the continent has slowed to around 17% p.a, but several individual markets are still growing at 50% p.a. or more and others stand at only single-digit penetration rates. The continent's most advanced markets have passed the 100% penetration mark. Although the greatest demand is in the major cities, cellular solutions are also being employed to increase accessibility in rural and other disadvantaged areas. In addition to mobile networks, Wireless Local Loop (WLL) systems have been introduced in a large number of countries for the provision...

10Jul

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Africa Travel, African News, Tanzania News

Four Seasons Sets Up Camp in Tanzania’s Serengeti National Park; Lodge is First of Three Launching Brand’s Sub-Saharan Expansion

Existing property to be renamed Four Seasons Safari Lodge Serengeti, Tanzania; additional new properties planned in Ngorongoro Conservation Area and on the island of Zanzibar TORONTO, July 10, 2012 /PRNewswire-USNewswire/ -- Four Seasons Hotels and Resorts has signed a long term management agreement with the owners of Bilila Lodge, a resort in the Serengeti National Park, and is now operating the property, which will be upgraded and renamed Four Seasons Safari Lodge Serengeti, Tanzania in fall 2012. "We have long wanted to expand into Sub-Saharan Africa and offer new outdoor adventure experiences to our guests," says Kathleen Taylor, president and CEO, Four Seasons Hotels and Resorts. "Now, we're thrilled to have an outstanding location and partners who share our vision to create a wo...

10Jul

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African News

Agreement to Purchase Contiguous Mining Lease with the Obotan Gold Project

PMI acquires mining lease continguous................ (MS Word) PMI acquires mining lease continguous................ (Acrobat Reader .pdf) PMI Gold Corporation(TSX-V: PMV) (ASX: PVM) is pleased to announce that its 100% wholly-owned subsidiary, Adansi Gold Company (Ghana) Limited (“Adansi”) has entered into an agreement with Midras Mining Company Ltd (“Midras”) to acquire the DatanoMining Leasewhich sits contiguous to the Company’sflagship Obotan Gold Project in south-west Ghana (Figure 1) (please download file). The Midras concession covers an area of 50km2 and sits strategically south of the Nkran deposit providing PMI access to the extensions of the mineralised Nkran and Fromenda structures and the opportunity to develop additional oxide resource targets close to the...

10Jul

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African News, South Africa News

Summit to provide guidance in driving innovation to achieve enterprise improvements within IT infrastructure

Developing world class infrastructure to improve Africa's ICT sector and driving innovation to ac (Microsoft Word) The 2nd annual IT Infrastructure Africa Summit begins this week from 12 to 13 July 2012 at the Westin Hotel in Cape Town, South Africa. The anticipated summits is hosted and produced by international business-to-business conferencing company, Kinetic Events. This year’s summit will focus on developing world class infrastructure in efforts to improve Africa’s ICT sector addressing IT infrastructure challenges currently facing the African IT industry. As an enterprise attempts to grow, its IT infrastructure faces immense industry pressure to improve on all metrics simultaneously. The dramatic impact of IT infrastructure spending on the enterprise and the need f...

9Jul

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Energy, Green Energy

SunEdison Closes 98 MW of Solar Projects in Europe

SunEdison demonstrates its ability to deploy high value solar assets in Europe and to structure complex transactions attracting world class financing partners BELMONT, Calif., July 9, 2012 /PRNewswire/ -- SunEdison, a leading worldwide solar energy services provider and a subsidiary of MEMC Electronic Materials (NYSE: WFR), today provided additional details on the solar project closings announced last week. The company closed three transactions involving approximately 98 megawatts (MWp) of photovoltaic (PV) power plants in Europe during the second quarter. The transactions include the sale of a 60MWp power plant in Bulgaria to a consortium of investors consisting of an affiliate of First Reserve Energy Infrastructure Fund, Crescent Capital and ACWA Power; a 13 MWp portfolio of projects in...