Clickatell Predicts Mobile Messaging to be the Next Big Channel for Digital Commerce in 2023
In the near future, mobile messaging is set to become a leading platform that enables brands to provide deeply personalized experiences for both digital and in-person commerce. According to industry experts at Clickatell, this trend is predicted to reach its peak around 2023 as it will allow companies to create meaningful customer relationships, drive business demand and boost revenue growth. This and the five additional mobile messaging trends are likely to be the most relevant priorities in 2023 to help brands build and maintain consumer loyalty.
1. Chat Commerce is the next wave of digital commerce
"The next wave of digital commerce will strongly emerge in 2023. Shopping digitally, whether on the web or on a mobile device, is now widely adopted by consumers. But strong demand by cons...