Tag: pay as you go

Reach Africa’s Sales Director Leslie Adams discusses the rise of incremental purchasing and how it’s shifting the African economy In a Johannesburg township lives an entrepreneur; one who is going about his business in a uniquely African way. Miles Kubheka’s business ‘Gcwalisa’ is a shipping container-based retail outlet kitted out with bulk dispensers, apportioning essential goods like maize and sugar. The store operates on a weigh-and-pay basis: Kubheka purchases goods in bulk from food manufacturers, taking advantage of the wholesale discounts. He passes these savings on to his customers, who only pay for the amount they choose to purchase. Goods are brought home in reusable containers, further reducing costs. The idea behind Gcwalisa was born from the reality that many township resi...