Friday, November 22African Digital Business Magazine

Tag: PwC

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Connecting in a time of Covid: Redefining the human experience

Three YPO leaders share their learnings from a time of no-contact - and what other organisations need to know about retaining human connection  It can be argued that the success of any organisation is based on the strength of its connection to its stakeholders, and the extent to which it can sustain that connection. Yet even before the Covid-19 pandemic, consumers were becoming increasingly jaded, with research from PwC revealing that almost 60% of global respondents felt that organisations had lost touch with the human element in its relationships with its customers. And while the digital transformation, accelerated by Covid, has brought with it many benefits in the form of increasing access to a multitude of services - from education (e-learning) to healthcare (telemedicine) - the fli...