Crasner Ventures backs ‘worker-first’ social network Umwuga for its second investment
London, UK, May 2021: Crasner Ventures, the early-stage venture capital investor that supports businesses led by female founders and entrepreneurs from diverse backgrounds, announces its investment in Umwuga Ltd, an emerging markets-focused social network that connects workers and employers. Umwuga is Crasner Ventures’ second portfolio company.
Umwuga is revolutionising the recruitment industry in emerging markets, by enabling workers to connect and communicate on their own terms, showcase their abilities, experience and personality and engage and negotiate directly with prospective employers. The platform opens up employment opportunities to those often excluded by a recruitment industry and social networks designed predominately for white-collar workers. It also helps employers by giving...