In light of Plastic Free July®, Fortis X has launched Africa’s first biodegradable and recyclable plant-based packaging, providing a crucial alternative to single-use plastics. Given the pressing issue of plastic waste in South Africa, where only 10% of the 122 million tons of annual waste is recycled, Fortis X’s innovation offers a beacon of hope. Nicholas De Beer, Director of Fortis X, emphasises that their sugarcane-derived biopolymer bottles represent a significant step toward mitigating plastic pollution and its detrimental impacts on our environment and health. In addition to offering an eco-friendly alternative for various products, Fortis X’s plant-based bottles have already garnered support from notable brands like SOGA Organic®, BOS Ice Tea, and Omnia Natura. Moreover, recycling plastic water bottles can save enough energy to power a 60-watt light bulb for six hours, highlighting the broader benefits of embracing sustainable packaging solutions.