Friday, November 22African Digital Business Magazine

Tag: tech sales

Tech

5 Game-Changing Sales Tools to Eliminate Pain Points and Explode Sales Growth

AI and other Tech are fast becoming the biggest sales enablers on the block Sales is a pressure game. You’re juggling leads, chasing targets, and dealing with the endless cycle of follow-ups. But high-performers don’t just work harder—they work smarter by leveraging tech that delivers results. Jacqueline van Rooijen, Owner and Business Growth Consultant at Ycagel, examines five common sales pain points that can be solved through easily accessible tools that anyone can start using today. Additionally, she provides real-world examples of companies that are achieving success with them. 1. Generic outreach with low conversion rates The Win: Personalise your Pitches with ChatGPT and Copy.ai The How: AI-powered content generators like ChatGPT and Copy.ai help you scale personalisation. Th...
The power of tech sales: Bridging the digital transformation gap
Business, Fintech, Tech

The power of tech sales: Bridging the digital transformation gap

In today’s fast-evolving world of technology, the role of the tech sales professional is critical in bridging the gap between companies looking to move with the times and effect a digital transformation of operations, and those with the expertise to assist them. Technology has an application for just about every function across every industry sector and knowing the extent as well as limitations of your products when dealing with clients who are looking potentially to invest millions in new systems, can set you apart, says Varsha Singh has recently been appointed National Sales Manager at leading South African fintech specialist, e4. What are the key skills that tech sales professionals need in order to excel? Working in tech sales requires a number of specific hard as well as soft skill...