Thursday, November 21African Digital Business Magazine

Tag: US

African News

Online ID OD: Illegal Web Trade in Personal Information Soars

  LONDON, July 17, 2012 /PRNewswire/ -- Experian CreditExpert's identity web monitoring service reveals more than 12 million pieces of personal information traded online globally between January and April 2012 More than 12 million pieces of personal information were illegally traded online by identity fraudsters in the first four months of 2012, new figures from Experian CreditExpert reveal.   Bespoke research* from Experian CreditExpert's web monitoring service - which  helps people to quickly detect ID theft - shows that the first four months of 2012 have already outstripped the entire of 2010 when 9.5million pieces of personal information were illegally traded. Approximately 90% of the illegally traded data during January - April this year consisted of password and login combina...
African News

Mobile Retail Commerce Rises While Social Shopping Drops in Second Quarter, Reports IBM

ARMONK, N.Y., July 16, 2012 /PRNewswire/ -- Mobile shopping rose while social media sales fell, providing an indication of where US retailers may invest in order to capture the attention and loyalty of the digital consumer, according to a new report from IBM (NYSE: IBM). The IBM Retail Online Index, a cloud-based analysis of the online retail sector reported that retailers experienced 15 percent growth in sales from mobile devices but saw a 20 percent decline in sales traced to social media based on a much smaller base over this three-month period. This report follows today's news from the U.S. Department of Commerce's Census Bureau which announced its estimates of U.S. retail and food services sales. According to the findings, retail sales fell 0.5 percent in June from May, the third ...
South Africa News

Eight reasons why copywriting is more important than ever before

  by Chemory Gunko 8 reasons copywriting is more important than ever before (Microsoft Word) You’d think, with the variety of tools available to us in today’s wide media landscape, that the need for good copywriting would have fallen by the wayside – but you couldn’t be further from the truth.   Nowadays, more than ever, it’s the guys with the best copywriting – and most informative content – that achieve the kinds of viral traction that we all dream of for our business marketing.   So, why is great copywriting still so much of a draw card in today’s multimedia world? 1.   Content is King There may be a million things to do online, but the most important one is reading.   Without negating the importance of your design, which is crucial to grabbing people...
African News, Nigeria News

DRIVING MONETISATION OF SERVICES IN A FAST CHANGING MARKET. Nigeria Africa Com 26-27 September 2012

Nigeria Africa Com 26-27 September 2012 Eko Hotel & Suite, Victoria Island, Lagos, Nigeria http://www.comworldseries.com/nigeria Join the debate on twitter using #NigeriaCom Join our group on LinkedIn: Nigeria Com DRIVING MONETISATION OF SERVICES IN A FAST CHANGING MARKET   Nigeria Com “is the only forum that brings together all stakeholders in the telecoms industry” as described by attendees in 2011. This year’s event is taking place at the Eko Hotel in Lagos on the 26-27 of September. Join us for 2 days of strategic and innovative presentations, panel sessions and interactive debates. If you attend Nigeria Com you will meet and network with the entire Nigerian digital ecosystem which now includes; successful OTT players, innovative app developers, popular social me...
African News

7 simple ways to make your email marketing stand out from the crowd

  By Chemory Gunko In our cluttered and busy media world, merely having an email address or cellphone number is an invitation to get bombarded by marketing nowadays. So, just how do you cut through the clutter and make your email is the one that jumps up and grabs attention? You have 3 seconds – if that – to grab your reader’s attention, and the most important tools in your arsenal are your subject line and page title tag. Let’s begin with the title tag. 1. Your page title tag Often overlooked, and usually defaulted to Untitled Document, your page title tag is the piece of text that shows in the tab of your browser window when the document is viewed online, and most importantly, is the text that is picked and displayed when the little notification box pops up to tell yo...
African News

IBM Supports Accelerated Adoption of Technology in Tanzania

  DAR ES SALAAM, Tanzania, July, 2012 /PRNewswire/ -- IBM (NYSE: IBM) today (July 4) signed a collaboration agreement with the Tanzanian Ministry of Communication, Science and Technology to help accelerate the adoption of technology as part of Tanzania's ongoing development and strategy to increase its competitiveness in East Africa. (Logo: http://photos.prnewswire.com/prnh/20090416/IBMLOGO ) IBM will work with the Tanzanian Government to help achieve its vision of becoming a hub for trade in the wider East Africa region and to enhance sustainable economic development as outlined in the Tanzania National ICT Policy. "This agreement supports the goals of the National ICT Commission to use innovative technologies and approaches to transform our infrastructures, build national data...
African News

Only 0.27% of the world’s top 1 million sites are hosted in Africa

Africa, with its over 1 billion people, has reached a 13.5% Internet penetration rate, and there are plenty of big websites about the continent. But where are those sites hosted? It would be safe to assume that there are big sites about Africa hosted outside the continent, but what would be the top 100 sites actually hosted in Africa? That’s the question we set out to answer in our latest study. Read on to find out what we discovered. 34 countries in Africa host sites in top 1 M When it comes to webhosting, arguably the US is the go-to place. The different reasons for selecting a particular hosting provider are many, including price, functionality, reliability, and, of course, geographic location. For example, it might be awkward for a local city council somewhere to host its website outs...
Energy, Green Energy

IFC and Norway’s Scatec Solar to Develop Solar Power in West and Central Africa

WASHINGTON, June 11, 2012/African Press Organization (APO)/ — IFC, a member of the World Bank Group, and Scatec Solar, a Norwegian company specializing in photovoltaic solar systems, have signed an agreement to develop solar power projects that will supply renewable energy to address electricity needs in parts of West and Central Africa. IFC InfraVentures, the Global Infrastructure Project Development Fund, and Scatec Solar will develop, design, finance, construct and operate solar photovoltaic plants generating at least 10 megawatts of power. They plan to build a portfolio of projects in Benin, Burkina Faso, Cameroon, Niger, and Togo. This is the first time a multilateral financial institution is partnering with a private company to develop solar power energy in Sub-Saharan Africa. The ag...