Sunday, December 1African Digital Business Magazine

Standard Bank Group gets behind the Orange Africa Cup of Nations, South Africa 2013

 

Football legends from throughtout Africa will join Standard Bank Group in celebrating the countdown to the upcoming continental football showpiece, the Orange Africa Cup of Nations, South Africa 2013.

These legends will the ambassadors in the tournament’s official Trophy Tour as well as the Players’ Escort Programme. Standard Bank Group is the exclusive sponsor of the Trophy Tour and partner to the tournament’s Player Escort Programme.

With the Orange Africa Cup of Nations, SOUTH AFRICA 2013 to be staged in five South African cities from 19 January to 10 February next year, Standard Bank Group is giving football fans in various counties in Africa the opportunity to get up close to the coveted trophy at selected venues.

Members of the public will be given the opportunity to take photographs with the trophy and and ambassador, as well as talk to them about their Africa Cup of Nations experiences.

Standard Bank Group will take the Orange Africa Cup of Nations, South Africa 2013 Trophy Tour, to 11 African cities.

Standard Bank is the official financial services sponsor of the Orange Africa Cup of Nations, SOUTH AFRICA 2013 and the Trophy Tour is a successfully established initiative by CAF and the bank to present “Africa’s Cup” to fans in the run-up to the event. The 2008 tournament in Ghana and the 2010 event in Angola were also supported by Standard Bank Trophy Tours.

The Orange Africa Cup of Nations is a tournament steeped in history and over the past 55 years of competition we have seen some memorable tournaments. This StandardBank Trophy Tour is the start of what we hope will be another great memory for the continent and further proof of South Africa’s tremendous ability to host major international competitions.

We see this as a major opportunity to connect with our customers, football fans and our employees through our shared passion for Africa and African football. It will allow them an opportunity to become part of the South Africa 2013 tournament and share their love for the game.

Standard Bank Group will once again sponsor the Official Player Escorts during the Orange Africa Cup of Nations, South Africa 2013.

A continuation of the Standard Bank Player Escorts Programme initiated during the Angolan tournament in 2010, more than 700 children from across Africa will participate in a unique and once-in-a-lifetime opportunity to be part of the game lead-up in each of the five stadiums during the event’s 32 matches.

Children participating in the Player Escort Programme will come fromSouth Africa, Botswana, Lesotho, Malawi, Mozambique, Namibia and Ghana, with a large proportion drawn from Standard Bank Group’s employee network.

As part of Standard Bank’s long-standing support of United Against Malaria (UAM) – a social awareness project that is also officially supported and endorsed by CAF – each Player Escort’s shirt will carry the UAM branding on a sleeve.

For more information: www.standardbank.com/afcon.

Source: StandardBank.com

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