James Maposa Director Consultant Intergroup Brand Science (formerly Interbrand Africa) I’ve often heard people describe products and services coming out of our continent as African. Examples include African attire, African cuisine, African print and so on. For those who’ve been lucky enough to have travelled our beloved continent you’d understand the problems that come with […]
Author Archives: James Maposa
James Maposa Director Consultant Intergroup Brand Science (formerly Interbrand Africa) I recently read an article that reported on South Africa’s most valued brands for 2016. The country’s top-10 brands were MTN, Vodacom, Sasol, Standard Bank, Woolworths, FNB, Absa, Nedbank, Investec and Mediclinic; with Multichoice bubbling under at number 11. For me what was missing in […]