We are witnessing a pivotal moment in the digital landscape as third-party cookies are becoming obsolete. This shift, underscored by Google’s announcement to discontinue third-party cookies in the third quarter of 2024, has profound implications for marketers, advertisers, and consumers alike. With the convergence of stringent data privacy laws and heightened consumer privacy concerns, the era of relying on third-party cookies is giving way to a new paradigm centered around first-party data. This change not only empowers consumers with enhanced privacy controls but also challenges marketers to recalibrate their strategies.
Category Archives: Tech
International cloud orchestration companies could tap into rapidly growing demand for cloud services through African expansion
Startups, Tech
PRE-SEED INVESTMENT PROGRAM MADICA ANNOUNCES FIRST SET OF AFRICAN TECH PORTFOLIO COMPANIES
Pan-African Program Adds New Hires, Kicks Off Founder Immersion Networking Trips, Ecosystem Collaboration
Africa’s data centre market is growing at an unprecedented rate, driven by increasing internet penetration, rapid adoption of cloud computing, and soaring demand for digital services. As the continent embraces the digital revolution, the data centre market is projected to reach over $7 billion by 2028, an annual growth rate (CAGR 2024-2028) of 7%. This growth is not only transforming Africa’s digital landscape but also presenting significant opportunities for investors, technology companies, and local businesses.
The Ararkis Sandstorm, a rare edition electric Hypercar with South African roots, blew through an online cloud of controversy last week when the internet erupted over the ‘tailpipes’ found on the car’s rear end.
Lee Wearne, Data Strategist at Insight Consulting explains why narrowing the distance to your organisation’s desired data maturity starts with your people.
South Africa News, Tech
Disrupting the Adtech landscape: South African scale-up leads the revolution
Transitioning from a disruptor in the real estate sector to a global pioneer in data-powered Adtech across industries, Flow’s solutions aim to solve the fragmentation of industries including financial services, retail, e-commerce, MLMs, and more and have evolved into three distinct pillars: Flow Connect, Flow Enterprise, and Flow Data. These pillars showcase Flow’s evolution as a leading “data-powered” Adtech provider that boosts reach and revenue for businesses. With over 5000 successful campaigns and reaching over one billion impressions on retargeted adverts to date, Flow is making waves in the industry. Their new website, launched this February, reflects their commitment to seamless navigation, crystal clear communication, and faster loading times to enhance campaign delivery.
Social media trends such as the recent ‘’get to know me’’ trend on Instagram and TikTok may seem harmless but cybersecurity experts warn that giving away too much personal information makes it easier for hackers to compromise your accounts.
Tech First Gulf (TFG), a prominent value-added distributor in the Middle East and Africa (MEA) region, proudly announces a ground-breaking distribution partnership with Invicti Security, a global leader in web application and API security testing.
A recent report released by KnowBe4 revealed that the public sector is becoming a target for cybercriminals. ‘’Cyber-attacks against government agencies and public sector services increased by 40% in the second quarter of 2023 compared to the first,’’ shares Stu Sjouwerman, CEO at KnowBe4.