Category: Tech

Disrupting the Adtech landscape: South African scale-up leads the revolution

Transitioning from a disruptor in the real estate sector to a global pioneer in data-powered Adtech across industries, Flow’s solutions aim to solve the fragmentation of industries including financial services, retail, e-commerce, MLMs, and more and have evolved into three distinct pillars: Flow Connect, Flow Enterprise, and Flow Data. These pillars showcase Flow’s evolution as a leading “data-powered” Adtech provider that boosts reach and revenue for businesses. With over 5000 successful campaigns and reaching over one billion impressions on retargeted adverts to date, Flow is making waves in the industry. Their new website, launched this February, reflects their commitment to seamless navigation, crystal clear communication, and faster loading times to enhance campaign delivery.

When is sharing oversharing on social media?

Social media trends such as the recent ‘’get to know me’’ trend on Instagram and TikTok may seem harmless but cybersecurity experts warn that giving away too much personal information makes it easier for hackers to compromise your accounts.

7 scams to watch out for in 2024

As technology gets more advanced, fraudsters are also getting better at deceiving and stealing from us. Watch out! In 2024, scammers have some new tricks up their sleeve, such as deepfake impersonation. That is why fostering a zero-trust mindset can help to keep yourself safe from these scams.

Retail is in the midst of the biggest technology paradigm shift yet: Insights from NRF 2024 New York

The piece focuses on the key takeaways from NRF 24: Retail’s Big Show, which took place earlier this month in New York, USA. In the article, Peter examines the main themes covered at the event and how they could impact the South African retail sector. Some of the key points he covers include:
Expected improvements in the South African retail environment
The increasing importance of AI and automation for retailers
The need for South African retailers to adopt omnichannel strategies
The role of technology in reducing the risk of product returns

Empowering African Youths Within The Public Sector As A Means Of Enhancing The Efficiency Of Its Systems: African Union Digital and Innovation Fellowship As A Case Study

AfriLabs’ latest white paper explores the transformative impact of the African Union Digital and Innovation Fellowship on empowering African youths within the public sector. Discover how innovative programs are enhancing the efficiency of public sector systems across Africa. Dive into the case study and join us in shaping a brighter future for African governance!

Armata unpacks details in latest webinar on the benefits of outsourcing security operations

Armata, a leading cybersecurity specialist company, recently hosted a webinar to explain the advantages of outsourcing security operations for businesses. The webinar was led by the industry heavyweight, Caesar Tonkin. Armata provides a variety of services in the industry, including cybersecurity consulting, managed services, and advanced cyber defence services.

Mastering CCM: A blueprint for business leaders to drive personalisation and agility in mass customer communications

With an increased need for personalised communication when delivering complex products to customers, effective Customer Communications Management (CCM) is essential – especially in industries such as banking, insurance, medical, real estate and legal. What does “CCM” really mean and how can businesses master it to improve their offerings? In the piece, Sean Manley, National Sales and Account Manager at GhostDraft, provides insight into how CCM is key to remaining competitive and avoiding falling behind new market entrants.