Tourism and hospitality Industry patterns in Africa
Jumia Travel & Accor Hotels give insights into Africa’s Hospitality Industry, 2017
Tourism in Africa is essential for both international and intra-border trade; apart from serving as a major employer by contributing 1 /10 jobs (UNWTO) the sector also serves a unique role in cultural integration and intermediation, therefore cementing the basis for regional trade. It is for this reason that Jumia Travel, supported the compilation of an in depth report delving into the continent’s travel and tourism ecosystem, including the economic outlook, scale of hotel investment, pricing, air travel and constraints faced by stakeholders in the sector.
The report which follows a successful series of country-based hospitality reports in countries such as Kenya, Nigeria, Ghana, and Senegal among othe...