Pioneering progress amid resource constraints in African radiology and oncology

Cape Town will (in October) host the continent’s premier medical and healthcare gathering. Africa Health Congress will be hosted at the CTICC and the three days will be filled with important discussions, including this topic which we are sharing today. When it comes to radiology, experts are concerned about resource limits and insufficient skills and services in Africa, especially if one looks at cancer detection and treatment.

Beyond metrics: Trust is crucial to brand building

Vanity metrics aside, trust plays a vital role in the longevity of global brands; with key players such as Google, Coca-Cola, and Apple – which are known for their iconic logos and substantial market shares – focused heavily on continuously building consumer trust. Ivie Media’s partnership with Tractor Outdoor and Lula highlights this approach, providing SMEs with opportunities to boost their visibility and achieve long-term growth. Amid economic challenges, marketing leaders must balance short-term performance with long-term brand building to secure sustainable success.

SME confidence on the rise as GNU promises growth

iKhokha conducted a survey which found that 79% of SMEs are now feeling confident that the economy will grow under the leadership of the GNU, with the fintech noting a 20% increase in working capital distributions in July, attributed in part to businesses recommitting to growth initiatives and investing in their futures.

Millennials will drive the growth of insurance in Africa

The insurance industry in Africa is undergoing significant transformation, marked by evolving consumer needs, technological advancements, and shifting demographics. Among the most influential demographic groups driving this change is the Millennials generation, born between 1982 and 1994. According to market research firm, IMARC Group, the African insurance industry is expected to grow by 6.3% between 2024 and 2032, after reaching US$ 87.4 billion by 2023.