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Using the power of technology to assist in breaking the silence in South Africa’s gender-based violence crisis

8Sep

By Africa BusinessNo Comments

South Africa News

Using the power of technology to assist in breaking the silence in South Africa’s gender-based violence crisis

In the fourth quarter of 2021, South Africa’s rape figures were up by 13.7%. There were 1300 more rapes compared to the same period in the previous year. 10818 rapes were reported in the first three months of 2022, with 4635 rapes taking place at the victim’s home, or that of the rapist. Attacks on women and children have also recorded major increases, with a staggering 22.2% rise in murders compared to the same period last year. Acting against GBV is everyone’s business The safety of the most vulnerable in our communities is of utmost importance to us, says Warren Myers, CEO and co-founder of AURA, South Africa’s leading security and medical response platform. Common myths, such as that what happens at home should stay at home or that it is nobody’s business what happens behind closed d...

2Feb

By Africa BusinessNo Comments

South Africa News

AURA launch inaugural crime trend report to better understand and prevent SA’s high crime rate

AURA, South Africa’s leading security and medical response marketplace has released its inaugural Crime Trend Report, providing new and unique insight into South Africa’s crime stats in key categories from armed robberies to attempted hijackings and gender-based violence. The report gathered data over the past year from AURA’s nationwide network of over 250 private security and medical companies comprising thousands of response vehicles and over 300,000 active users. By having a clear and accurate picture of the threats South Africans face technology can then be used to combat, and even prevent crime, says AURA CEO Warren Myers. “With these powerful data sets, which are being refined and improved daily, we are beginning to really understand how to apply technology to make our country...

16Nov

By Africa BusinessNo Comments

South Africa News

AURA, SA’s leading emergency marketplace, secures R62 million Series A funding deal (more than USD 4 mln)

AURA, the leading African-based security and medical response marketplace, has secured R62 million in a Series A funding round, which was led by MultiChoice Group (MCG), KLT Holdings and Buffet Investments. This positions AURA favourably for its global expansion plans. AURA is a marketplace that enables anyone to access the closest vetted private and public security and medical response unit to their location - anywhere, anytime - using a connected device. “South Africa has one of the most advanced private security and emergency response industries which has the capacity to ensure safety to a greater number of people who might not currently have access to it,” says Myers “AURA enables seamless and affordable ways for anyone to get immediate and trusted access to both private and public ...

30Apr

By Africa BusinessNo Comments

Medicine, South Africa News, Startups

SA startup, AURA, on what it takes to go global

AURA, South Africa’s leading security and medical response platform, recently announced its expansion into Kenya, followed closely by a move into the UK where it aims to have over 10,000 users receiving the company’s service within seven months. Later this year, the startup will look at possible expansions in Mexico and Nigeria. Warren Myers, AURA’s CEO believes that South African startups can compete with the best in the world thanks to a focus on smart innovations that answer real-world issues. “The biggest problems in the world are starting to feel fixable for the first time in history. Many people are still unaware of just what will be achievable with hyperscale technology tools like AI, IoT, blockchain, and nanotechnology, among others,” notes Myers. He adds that startups have a uniq...

15Mar

By Africa BusinessNo Comments

Kenya News, South Africa News

South African business, AURA, expands into East Africa with new Kenyan office and GM

AURA, South Africa’s leading security and medical response platform, has announced its imminent expansion into Kenya which will be led by its new General Manager, Hilary Itela. Partnering with KK Security, owned by GardaWorld, Aura will offer its emergency and medical response services in Nairobi and Mombasa. Warren Myers, CEO, AURA says that the intention is to address the fragmented and idle response capacity in Kenya while also democratising access to critical services by making them more widely available and more affordable than ever before. With over 15 years’ experience in various management roles in East and Central Africa, Itela brings with him a wealth of specialist expertise within various verticals including security, e-commerce, logistics, pharmaceuticals, FMCG and renewable...

AURA builds world’s first WhatsApp security chatbot in partnership with Tracker

16Feb

By Africa BusinessNo Comments

South Africa News, Tech

AURA builds world’s first WhatsApp security chatbot in partnership with Tracker

AURA, South Africa’s leading security and medical response platform has launched the world’s first WhatsApp security chatbot in partnership with Tracker, one of the country's most trusted names in stolen vehicle recovery. Powered by AURA, Tracker’s unique Tracker CareGuard service offers rapid mobile emergency response anywhere, anytime within South Africa. The new cutting-edge solution enables subscribers to request immediate mobile armed response assistance wherever they are by sharing a location pin in WhatsApp. Warren Myers, Founder and CEO of AURA says the new WhatsApp service illustrates the power of technology in preventing and combating crime and the role it plays in enabling South African businesses to offer innovative security products and services to customers. “The Tracker Car...