Tag Archives: BELGIUM

How Your Print Buyers’ Needs Are Changing And How To Add Value Amidst Digital Fatigue

By Head of Marketing at Canon South Africa, Jimmy De Waal Despite 46% of marketing budgets being dedicated to digital media, nearly 50% of brands are using print frequently in their campaigns[1]. With digital fatigue amongst consumers continuing to grow in light of recent global events, now is the time for print to step into the […]