Friday, November 22African Digital Business Magazine

Tag: printers

Business, South Africa News

It’s About The Business, Not The Box — Tips For How To Sell More Effectively To Graphic Arts Customers

Ben Gossage, is the Sales and Marketing Director, Canon Central and North Africa. For every business in every industry, the future is uncertain. At times like this it’s tempting to do nothing and wait for circumstances to become clearer. Tempting, but dangerous, because you need to explore new revenue opportunities, to widen your customer base and spread the risk. If you’re a reseller considering how to grow, small- to medium-sized print service providers (PSPs) are worth a serious look if you have the right digital print technology portfolio to meet their expectations. That means fast production speeds, flexible media handling and superior quality output, because this sector is dealing with dynamic, challenging market conditions. But if the professional ‘graphic arts’ sector is new to ...
Tech

Getting the best out of inkjet through process optimisation

By Carl Metelerkamp, Head of Commercial Print at Canon South Africa To remain competitive in today’s print production market, commercial printers need to be agile and adapt to the ongoing changes being driven predominantly by the impact of digital transformation and accelerated by the pandemic. The increase in digitally driven on-demand printing, combined with the uptake in online ordering, has multiplied the number of print jobs at lower volumes that a print service provider (PSP) must manage and produce. In fact, according to Keypoint Intelligence research, the average number of monthly print orders received by European PSPs in 2020 surpassed 3,500 – that’s 117 per day. Meeting customer demands for the progressively faster turnaround of these shorter run jobs requires the right print p...
Print on with Canon’s next generation MegaTank printers – where quality meets quantity
Tech

Print on with Canon’s next generation MegaTank printers – where quality meets quantity

A high yield, high quality solution for photo printer shops, small businesses and fans of printing photos at home Canon Europe announces the expansion of its refillable ink tank colour printer range, with two new printers designed for high volume photo printing – the three-in-one PIXMA G640 and the single function PIXMA G540. With a FINE print head and set of six ChromaLife 100 dye-based inks, these models produce vivid, bold prints that any photo enthusiast would be proud of. Combined with the MegaTank ink bottles, which enable high-capacity printing, simple maintenance and enhanced media support, this is the ideal solution for photo printer shops who need to meet heavy print demands. High quality, bold prints on any surface Giving photo printing services a competitive advantage, the PIXM...
Tech

Canon Named Market Leader For Continuous Feed And Sheet Fed Inkjet Heavy Production Printing Segments In EMEA

In their latest analyses of placements of the continuous feed and the Sheet Fed Inkjet Heavy Production Printing Segments, market research companies Infosource and Keypoint Intelligence have both confirmed that Canon now holds the largest market share in EMEA. According to the Keypoint Intelligence Quarterly tracker, while Canon has retained its leading position in continuous feed inkjet for the 11th consecutive year with a 43% share in 2020, it now also holds the number one spot for the Sheet Fed Inkjet Heavy Production Printing Segment with a 40% share. Following the launch of the varioPRINT iX-series in April 2020, Canon has seen an increase in sales of its B3 sheetfed inkjet presses which correlates with the new market-leading position. Joining the existing VarioPrint i-series product ...
Business, Tech

How Your Print Buyers’ Needs Are Changing And How To Add Value Amidst Digital Fatigue

By Head of Marketing at Canon South Africa, Jimmy De Waal Despite 46% of marketing budgets being dedicated to digital media, nearly 50% of brands are using print frequently in their campaigns[1]. With digital fatigue amongst consumers continuing to grow in light of recent global events, now is the time for print to step into the spotlight. But while marketers are keen to capitalise on the cut-through value that printed communications bring to the table, they’re looking for more guidance from their print service providers (PSPs). They want creative ideas that they haven’t considered, approaches targeted to their customers’ preferences and advice on how to deliver ROI. A clear opportunity exists for PSPs to build a more consultative relationship with their customers. By listening more closel...
Tech

A new horizon for print and communication service providers

By Hennie Kruger, Head of Commercial Print at Canon South Africa Print and communication service providers specialising in direct mail and transactional applications have come a long way in the last 10 years. To keep pace in our digital world, they have continuously evolved their services to meet the demands for shorter runs and personalisation. Thanks to the introduction of and advances in inkjet, these printers are now able to offer single-pass printing, making way for higher margins, less inventory and shorter turnaround times. Let’s take a closer look at the evolution of this market and how Canon’s ColorStream web-fed inkjet technology is enabling print and communication service providers to enhance their product offering and increase profit margins. Today’s customer is demanding. Surr...