Monday, December 9African Digital Business Magazine

Tag: retail trends

Business, Main

Expert Predicts Sustainable Retail Trends for 2024 and Beyond

Shopaholics are constantly changing how they look at the products and services they spend their money on, and one thing that can massively affect whether they buy something is whether it’s sustainable or not. Figures from Deloitte show how important sustainability is to modern shoppers and consumers, with 58% valuing durability, 39% focussing on repairability, and another 37% consider how biodiverse the purchase will be. The sands are shifting towards a more sustainable future in retail but what trends could we see emerge in the coming years? Vikki Makinson, head of marketing and communications at Oceans, the leading suppliers of sustainable toilet paper, has provided expert insight into the future trends of sustainable retail. Eco-conscious consumerism  The bigges...