Wednesday, November 27African Digital Business Magazine

South Africa News

South Africa News

South Africa News

Aleph Group and MTN collaborate to create novel local advertising opportunities

Aleph Group has been appointed as MTN Ads' sales partner by MTN's Digital Services, Africa's largest mobile operator's advertising division. This essential association will empower publicists to use MTN's immense first party information to empower exact crowd focusing, while at the same time taking advantage of center telco channels like SMS and stages like Ayoba, an across the board super application created by the MTN Gathering. "It's a remarkable recommendation on the lookout; one that incorporates our rewards-free, data-free, and device-independent solutions. According to General Manager Jason Probert, "This combination enables businesses to drive immediate engagement regardless of content or user journey, with measurable attribution." At MTN South Africa, we have digital services. ...
South Africa News, Tech

Securing South Africa’s public sector requires the right mindset alongside robust technology

South Africa’s public sector has emerged as a prime target for cybercriminals following a spate of cyber-attacks on state-owned enterprises (SOEs) and government institutions. Cybersecurity specialists at ESET Southern Africa, say more robust security measures and greater awareness among public sector workers are needed to help close the gaps in cybersecurity. One of the most significant issues in the public sector is the lack of comprehensive security management. The public sector, and municipalities in particular, remain one of the most unmanaged environments when it comes to cybersecurity. Although most entities have basic antivirus systems in place, these solutions are inadequate for the scale and complexity of their operations and often miss other critical elements which are necessar...
Business, South Africa News

3 strategies to maximise your Return On Ad Spend this retail season

Use first-party data to get personal in all the right ways, says Flow founder South Africa’s year-end retail season has officially kicked off, and with Black Friday, the December holidays, and Back to School campaigns around the corner, brands are under pressure to cut through the digital noise. As global giants with enormous advertising budgets expand into the local market, it’s clear that old marketing strategies won’t cut it anymore. To stay competitive, local brands need to turn to a powerful tool – one that’s already at their fingertips, according to Daniel Levy, Co-Founder of ad and data-tech platform Flow. “When it comes to connecting directly with your customers,” he says, “first-party data is the biggest weapon in your arsenal.” What is first-party data and why is it gold? F...
South Africa News

7 Myths You Should Know About Business Insurance

In our current struggling economy, businesses are looking to cut costs wherever they can in order to preserve their profits – or even just to stay in operation. If you’re a business owner, you may also be looking to cut expenses that aren’t the absolute essentials, like salaries and rent. More often than not, one of these perceived “non-essential” expenses is business insurance: according to a KPMG insurance survey from July 2023, only 50% of South African businesses have commercial insurance. “The irony, though, that a business may face even more risks than a larger corporation,” says Jaco Erasmus, Director of Insurance at Cornerstone Financial Services Group. “In addition, the financial strain of recovering from an unexpected event can be far more significant if your business has limite...
Business, South Africa News

Unveiling Strategic Pathways to Accelerate Innovation in South Africa: BCX Releases 2024 Digital Innovation Index Report

BCX, in collaboration with EY-Parthenon, released the much-anticipated second edition of the BCX Digital Innovation Index Report at the Enterprise Forum held at the Mount Nelson, A Belmond Hotel, in Cape Town. This in-depth study delves into the core pillars of innovation—strategy, investment, operating models, skills, and culture—offering actionable insights for businesses at every stage of their innovation journey. Designed to help organisations assess their innovation strategies, the report also provides a detailed perspective on the rapidly evolving digital transformation landscape in South Africa. Melvin Reynolds, BCX's Digital Innovation lead, expressed his excitement for this year's report stating: "The second edition of the BCX Digital Innovation Index provides a benchmark for ...
South Africa News

How to Find the Right Size Pool Pump

The main purpose of a pool pump is to provide water through the filtering system. This helps mix chemicals and sanitise the water, which keeps it clean. However, in order for this process to work the pool pump must be of the right size. You must consider flow rate, pool size, capacity and other important calculations. We have explained in detail all the factors you need to consider for buying the right size pool pump. The Capacity of Your Pool Many pool owners assume that a bigger pump size is better as it can handle more water. However, an incorrect pump size can cause many problems. Your pool's total capacity to handle water is called volume, and it is measured in gallons. This capacity can be determined by understanding the depth of your pool. You need average depth to calculate the...
South Africa News

Mid-Year Consumer Outlook for South Africa shows ‘financial polarisation’ between consumers

Consumer spending is starting to turn a corner, but many South Africans feel worse off due to higher food prices Hustle culture is growing, with 83% of respondents seeking additional income streams NielsenIQ (NIQ), the world’s leading global consumer intelligence company, has released its Mid-Year Consumer Outlook: Guide to 2025 report, identifying macro catalysts across industries. The forward-looking study provides a strategic roadmap for South African retailers looking to win over consumers in the year to come. The report anticipates that global consumers will spend $3.2 trillion more in 2025, representing nearly 6% growth compared to 2024, according to World Data Lab. In South Africa, there are signs of growing consumer confidence and resilience, even with rising food and utilit...
Events, South Africa News, Tech

Johannesburg Welcomes Africa’s Largest AI Event & AI4Good Summit

Africa’s largest Artificial Intelligence & Intelligent Automation event, AI Expo Africa, will be running its highly acclaimed conference & trade show at the Sandton Convention Centre, Johannesburg, South Africa 30-31 October 2024. Now entering its 7th year, the annual AI Expo Africa event unites regional and international thought leaders, suppliers and start-ups to discuss and showcase the latest AI & Smart Tech innovations, from the biggest global brands to the smallest and newest local SMMEs.  The core focus of the show are real world applications you can deploy today with an audience comprised of Enterprise and Government buyers, deployment & service providers, start-ups, educators, NGOs, investors and ecosystem builders.   Nonnie Kubeka, Executive Director of the Gau...
Business, South Africa News

Cape Town’s rise as an international investment destination

The Charlotte: Embodying Cape Town's transformation into a world-class investment destination Cape Town, long celebrated for its breathtaking landscapes and vibrant culture, is rapidly emerging as a powerhouse in the global investment arena. The city's ascent is not merely a testament to its natural beauty but a reflection of strategic urban development, economic resilience, and a forward-thinking approach to international business and tourism. The recent accolades bestowed upon Cape Town - including the Best Destination in Africa in 2023 and second place in the 50 Best Cities in the World to Visit[1] - are more than just tourism honours, and signify a city that has successfully positioned itself at the intersection of lifestyle and investment opportunity. This dual appeal is driving a s...
African News, Business, South Africa News, Startups

Attendees at the Oppenheimers’ South African Future Trust 2024 Summit Can Take Our Country Forward

The country’s premiere entrepreneurial showcase, the South African Future Trust Summit returns to the Sandton Convention Centre on 24 and 25 October – with more speakers, more stages, more opportunities - and a R500 000 investment prize for one stellar delegate. Headlining the event are African Leadership Academy founder Fred Swaniker; Founder & CEO of the Rehumanize Institute and co-founder & previous CEO of SingularityU Nordic, Laila Pawlak; Tasha’s Group CEO & Founder Natasha Sideris; South African songstress and motivational speaker Lira; financial journalist, speaker and author Bruce Whitfield and Veldskoen co-founder & CEO Nick Dreyer – with many more big-name presenters yet to be announced. The presenters and panellists will share their unique insights into how best...