Daily Archives: July 19, 2012

What’s your marketing mindset?

  by Chemory Gunko What’s your marketing mindset (Microsoft Word) Any marketing campaign, at it’s essence, is all about shouting your name out to the world, in an effort to get masses of exposure and attract the attention of people out there who are looking for you and your amazing products and services. It all […]

AFDB gives ATI support

  By Thandisizwe Mgudlwa More and more support is pouring in; in an attempt to beef up the attraction of investment into Africa. Recently the Board of Directors of the African Development Bank (AfDB) approved a USD15 million equity investment in the African Trade Insurance Agency (ATI) to increase its capital base. A statement reports […]

5bn Euros Spent on Fairtrade Products in 2011

  5 Billion Euros Spent on Fairtrade Products in 2011: World’s Most Recognized Ethical Label on Solid Ground in Established Markets, Taking Off in New Ones Bonn, Germany, 17 July 2012. Women, men and children around the globe spent almost 5 billion euros (€4.9bn, US$6.6bn) on Fairtrade certified products last year, according to figures released […]